citypass

About pricing: Ticket sales account for 85% of the financial resources of the museum financial stability. The pricing has been fixed as follows: 20 euros entrance fee, which is usually not an issue for visiting tourists – for locals, a series of subscription plans are offered, and lastly Citypass formula accommodates lower income visitors, providing the possibility of one-time limited use pass. This last group only accounts for a total of 6%.

This “formula” allows the museum leadership to develop different flows of tourists, resulting in a financial autonomy, operating without any grants. Revenues come from ticketing, private spaces, products and museum merchandise, and lastly private donations.